The Studio | Not Bad Studio | London & Mallorca

the process

How we collaborate with you.

Just Say Hola!

Let's see if we're a good match. We'll discuss your needs and how we can help.

Strategy & Ideas

We take the time to understand your brand, define a clear direction, and develop a strategy that makes sense for your business.

Execution & Growth

With a solid plan in place, we bring ideas to life, delivering quality work that’s effective and considered.

Bring the elegance of Beacon to your next web project and delight your clients.

Not Bad Founders

With a combined 40+ years in branding, design, and strategy, we bring both creative and commercial expertise to every project.

Chris comes from a branding and design background, crafting thoughtful, effective identities. Sian blends corporate operations, business strategy, and emerging technology—drawing on a decade in top London ad agencies and global consulting experience across Asia, Europe, and Australia.

Sian

Chris

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Our Do's...

Clarity Over Clutter

We believe in cutting through noise and making things simple.

Less Talk, More Doing

We’d rather build something great than just talk about it.

Ideas First, Medium Second

We focus on great ideas before choosing where they live.
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Collaboration is Key

Great ideas, good people, and plenty of creative energy.

And Our Don'ts

We Don’t Follow Trends.

We build brands that last, not ones that chase hype.

We Don’t Work with Everyone

We work like to work with brands that share our values.

We Don’t do Fluff.

Our work is grounded in strategy, not marketing jargon.

We Don’t Overcomplicate Things

Simple, smart solutions beat bloated strategies every time.

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Fun Facts

Rockabye Branding

One of the founders used to sing a full client pitch deck to get our baby to sleep. A genius move or a cry for help? Still undecided.

Accidental Rebrands

More than once, we’ve gone on holiday and left having rebranded the hotel or restaurant we were staying at. It just happens!

Design That Sticks

We've got 17 tattoos between us, because we believe in committing to good design, in branding and beyond. Can you guess where?

No Office? No Problem.

We’ve worked from airports, beaches, yachts, moving trains and once, a ski lift. Good ideas don’t wait for desk space, in fact ours are better on the move.
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Building brands we believe in, with strategy, creativity, and care.